Business and Corporate Writing
Good writing, clear messaging and useful information take thought and are critically important for any organization – to persuade targeted audiences about the benefits of your products and services, and to strengthen your reputation among key stakeholders.
Can a seasoned writer make a difference in your company’s success and reputation?
Companies of all sizes must communicate regularly, with a consistent voice, in all the channels at their disposal, including annual and CSR reports, brochures and marketing literature, website content, executive speeches, articles and white papers, blogs, social media, videos and press materials.
A seasoned “pen for hire” has the experience and skills to get it right for you.
Annual Reports:
Annual and sustainability reports are often the most important documents that companies produce in a given year. But companies don’t always have the objectivity, perspective or time to produce these reports in-house.Brochures:
A traditional marketing tool that is still a useful part of your communications arsenal, printed and online corporate and marketing brochures work well for companies in a variety of industries. It’s useful to find a writer who has broad experience in such fields as healthcare, financial services, high-tech and consumer products.Publications/Blogs:
Content is king. Audiences come to trust those organizations that provide useful information and generate a dialogue to help them make informed decisions about products or services.Speeches:
Giving a successful speech or presentation takes more than subject matter expertise. It takes simple, lively language to connect with your audience and help them retain your key messages and call to action.Policy/White Papers:
Long-form writing to discuss policies, social issues, problems and solutions must be effectively written to keep readers engaged and generate awareness.Books:
Many organizations celebrate an anniversary or other milestone by publishing a commemorative book. A writer with experience in book writing can make the process flow smoothly, working in tandem with a talented designer.HR Communications:
Employees are the most important audience for any organization. Communicating with them honestly can make the difference between success and failure for your organization, especially during challenging times.