For over 27,000 years, since the first cave paintings were discovered, stories have been the most fundamental communication method. A story in its simplest form is a connection of cause and effect. And that is exactly how we think. We think in narratives all day long, whether it’s about our work, buying groceries, or fighting with our partners.
engaging audiences
Five Steps to Writing a Great Annual Report
It’s annual report season, and lots of writers are struggling right now with what to say and how to say it. Here are 5 tips to write a better annual report.
The Obfuscating (Incomprehensible) Language of Finance
Many people – maybe most people – feel put off and insecure discussing the subjects of finance and economics. It’s almost like talking about serious health concerns with a doctor who only uses medical lingo. Many of us don’t have the training to understand, so we smile, weakly, and nod our heads. But whether it’s our health or finances, it’s not good enough to be ignorant – if we want to control our destinies, individually or as a society.
What to Leave Out: Tips From a Professional Writing Services Veteran
It’s challenging enough to decide what to put into your written work, but good writing, or at least better writing, may be the result of what you leave out, according to one of the most experienced professional writing services providers – me.
New Brain Data Can Improve Professional Writing Service Results
Whether you provide a professional writing service or you write because your boss tells you to, new and revealing data about how your brain works can guide you. One example: using positive language is beneficial to the brain and helps you avoid confusion and penetrate your target audience.
8 Words to Avoid When You Need to Talk About Yourself
We all know that in business, certain words get overused and become clichés. And in our highly connected world, it happens pretty darn fast. In some of these cases, and in other instances, some word choices are just not right, because they give the wrong impression. Here are some examples that are all-too-often used when we need to describe our capabilities in resumes or bios: