The three questions a prospective client is thinking (if not asking) are: Who are you? What do you want? What’s in it for me? The last one’s the kicker.
profiles in leadership
World Learning is a respected non-profit that has, for decades, coordinated international exchanges and educational programs for students and entrepreneurs around the world. They asked me to write a series of articles, like the one here, to promote the benefits of these exchanges to Americans. From economic growth and business partnerships to cultural understanding, citizen diplomacy and lasting friendships –participating communities like Cleveland, Detroit, Seattle, and Tulsa are becoming welcoming centers of opportunity.
Being able to read has always been a skill that transforms lives, communities and the world. Abraham Lincoln didn’t have more than a year’s worth of formal education, but it was enough to set him on the path to literacy, the first step in his miraculous journey. His father almost certainly couldn’t read, so imagine if Abe followed in his father’s well-worn footsteps?
Confusion abounds from the candidates themselves, giving new meaning to the term “Etch-a-Sketch,” a colorful description of the erasing-and-ever-shifting positions of a particular presidential candidate, who shall remain nameless.
We should always keep our ears and eyes open, because there’s no telling where we can learn fundamental lessons in marketing communications – from long-gone presidents to tattooed bikers. Here’s what I mean…
It’s been 55 years since Rosa Parks decided to keep her seat on the bus in Montgomery, Alabama. A tired seamstress who was on her way home from work, she did more to demonstrate the indignities of racism in the Jim Crow south than just about anyone else.